When the stay-at-home orders and mass remote work became the norm to combat COVID-19, the country unknowingly began a marathon with a sprint. As weeks have turned into a new normal for the knowledge economy, what seemed temporary has become a disruption for business as usual. And yet, full time remote and hybrid workers have been winning the remote work marathon for some time.
While organizations have spent years cataloging how we behave, Behavioral Science helps us understand why we behave and offers a guide for what might inspire change. As a result, this field is rapidly growing as a way that the Government can improve mission outcomes. Techniques like Defaults or Norms in government communications can improve desired outcomes by informing decision-making.
Washington, DC, May 8, 2020 — Arc Aspicio recently supported a virtual pitch practice with the Junior Achievement (JA) of Greater Washington (JAGW). Arc Aspicio supported the pitch practices as part of the JA Company program, an intensive after school program offering high school students the chance to put their ideas into action by launching and operating a real startup with other students under the guidance of business professionals.
Government programs are large and complex, and their customers and stakeholders are demanding and have different priorities and goals. Designing solutions to new challenges when programs have increased mission responsibilities or unexpected challenges is important. It gets hard when agencies need to incorporate these new processes, tools, and methods into their organizations and workflow without disrupting ongoing operations and while gaining the buy-in of the workforce that needs to make these solutions come alive.
For many years, Governments have viewed data as a byproduct of activity with little value. This sentiment, however, is changing rapidly. Today, organizations are trying to get every little advantage they can get over another to achieve their goals, and in doing so, have taken advantage of what data has to offer.
The emerging fields of Customer Experience (CX) and behavioral science have steadily grown in popularity over the past few years. Leading organizations worldwide are adopting and implementing CX to achieve great success. However, highly impactful tactics that lie at the intersection of CX and behavioral science are being overlooked and underutilized. By using a behavioral science lens, organizations can amplify CX initiatives to multiple their already impressive results.
Being a leader in Customer Experience (CX) goes beyond just delivering quality products and services to customers. It requires applying a human-centric and empathetic approach to all organizational practices and customer touch points.
Washington, DC, April 14, 2020 – Earlier this year, Arc Aspicio reached a major milestone in their support of National Disaster Search Dog Foundation (SDF) with $100,000 raised over the nine-year partnership. In addition, with this achievement, the company officially has sponsored a total of nine search dog and handler teams. The partnership includes fundraising and awareness assistance and periodic pro bono support.
The amount of data that is available now and is still becoming available creates a wealth of opportunity for Government agencies and organizations to improve decision-making. With more complex and large data sets at its disposal, the Government can use data visualization to help increase understanding of what data is showing and what it means. In other words, data can be used to tell a story and help the Government can make better decisions.
Washington DC, April 13, 2020 — Arc Aspicio, along with Immigration and Customs Enforcement (ICE), Homeland Security Investigations (HSI), is collaborating with James Madison University (JMU)’s XLabs Program to provide mentoring and subject matter expertise to students who are using innovative methods to help combat human trafficking.
Senior leaders in Government increasingly recognize the value of an offsite or workshop for their leadership team. It can jump start a strategy, solve one of the organization’s biggest problems, launch a new program, or help make data-driven decisions. Offsites allow teams to concentrate on a strategy, an initiative, or a complex problem that they otherwise cannot devote time to due to other deadlines, distractions, or day-to-day responsibilities.
Conversations are key for exchanging thoughts and ideas and creating an opportunity to listen to each other. Though the purpose of discussion is to advance and increase comprehension of an idea, not everyone leaves a conversation with a clear path forward. In fact, people often leave conversations uncertain. In cases like this, a follow-up conversation is required, increasing the time it takes to act and reducing momentum in providing measurable results.
As communicators, we develop comprehensive strategies that outline how to use a variety of communication channels that promote our messages or campaign platforms with the hopes of informing, inspiring and motivating our audiences to action. But, what about your stakeholders – those individuals from whom you seek buy-in? Have you systematically thought about who they are and what they can offer?
